Sayeda Popal has had a ‘love-affair’ with makeup that started in childhood. Realizing how makeup properly applied, made many people look and more importantly, feel beautiful she turned her passion into her career. Her experience working with many prestigious makeup companies, Tom Ford, MAC & Clarins, led to her understanding of the importance of skincare. To expand her knowledge of skincare, she attended Atelier Esthetique Institute in Manhattan. Sayeda (also known as CJ) has worked in the makeup industry for more than a decade, leading her to meet some of the greatest makeup artists of our time. She has worked at many celebrity photoshoots and Mercedes Benz fashion week. Her work has been featured on numerous blogs including DailyMail, Refinery 29 and Couture Rani. Sayeda’s broad range of artistic abilities create a unified experience in various industry settings. Whether it be bridal makeup, celebrity makeup, or editorial work Sayeda offers the latest techniques along with her natural expertise to each and every client she serves.